Here is one of the campaign I'm particulary proud of for different reasons. First, that's a Mountain Riders campaign, a terrific NGO I work with since my early years as a creative. A small team of five people that have a huge impact on mountain. Secondly, because we succeed to make an multi-awarded campaign with nothing except a team of dedicated sculptors, film makers, clients and advertisers, that gave everything to make this come true. We worked as a family, as craftmen, and that give to this activation a little extra soul to me.

Montain Riders Board


Club des Directeurs Artistiques (french ADC) - Prix - Événementiel / Street Guerilla

Cannes Lions - Shortlist - Media

Cannes Lions - Shortlist - Design

Selected Works

Nana (Libresse)How we broke menstruation's taboos

Okay (Plenty)How we surpass Facebook post standarts

Fjord By DanoneHow we spread scandinavian's culture on Instagram

Forbidden storiesHow we created an award-winning press organisation

Mountain RidersHow we made an award-winning CO2 free campaign

Respect ZoneHow we fought haters only with cheesy emojies

SamsungHow we made a outter space campaign

Reporters without bordersHow exiled journalists fought for french press freedom

Mountain RidersHow we raised mountain's protection awarness during the summer sales

L.A. FuelHow we turn bro brand into smart brand

WilkinsonHow we made a razoz film without any razor

OasisHow we became iconic

Dulux ValentineHow we made men interested by chosing colors

GranolaHow we imported nonsense in France

Nes By NescaféHow we hacked a anti-young weapon

RenaultHow we made unusual car commercials

Spirits CampaignHow we toasted despite alcohol advertising french laws