MOUNTAIN RIDERS
#PR #DESIGN #ACTIVATION #BRAND EXPERIENCE #DIRECT
Here is one of the campaign I'm particulary proud of for different reasons. First, that's a Mountain Riders campaign, a terrific NGO I work with since my early years as a creative. A small team of five people that have a huge impact on mountain. Secondly, because we succeed to make an multi-awarded campaign with nothing except a team of dedicated sculptors, film makers, clients and advertisers, that gave everything to make this come true. We worked as a family, as craftmen, and that give to this activation a little extra soul to me.
PRICES LIST
Club des Directeurs Artistiques (french ADC) - Prix - Événementiel / Street Guerilla
Cannes Lions - Shortlist - Media
Cannes Lions - Shortlist - Design
Selected Works
Nana (Libresse)How we broke menstruation's taboos
Okay (Plenty)How we surpass Facebook post standarts
Fjord By DanoneHow we spread scandinavian's culture on Instagram
Forbidden storiesHow we created an award-winning press organisation
Mountain RidersHow we made an award-winning CO2 free campaign
Respect ZoneHow we fought haters only with cheesy emojies
SamsungHow we made a outter space campaign
Reporters without bordersHow exiled journalists fought for french press freedom
Mountain RidersHow we raised mountain's protection awarness during the summer sales
L.A. FuelHow we turn bro brand into smart brand
WilkinsonHow we made a razoz film without any razor
OasisHow we became iconic
Dulux ValentineHow we made men interested by chosing colors
GranolaHow we imported nonsense in France
Nes By NescaféHow we hacked a anti-young weapon
RenaultHow we made unusual car commercials
Spirits CampaignHow we toasted despite alcohol advertising french laws